With the launch of a new BBC1 series, we created two fun interactive quizzes that shine a light on all our weird and awkward eating habits.Launch project
Whatever we built needed to be awesome, no matter how non-awesome someone's device might be
To increase the appeal of the app, animated features and interactions were added. Share buttons situated at key stages of the journey maximised exposure of sharing.
With over 1.5 million unique users in 48 hours, it quickly became the number one iWonder guide of all time, beating even the 2014 World Cup!
"The team at Aerian were a pleasure to work with from start to finish, and helped BBC iWonder deliver its furthest-reaching iWonder guide and interactive build to date, the 'What's the right diet for you?' quiz."
It was seen by 1.5m unique browsers and was really well received by audience members.
"Users wrote in to notify us of their success losing weight having taken the test, and then the onward journey to BBC Food recipes. We couldn't have done it without Aerian." Anna-Louise Taylor, BBC Senior Content Producer
It was seen by 1.5m unique browsers and was really well received by audience members. Users wrote in to notify us of their success losing weight having taken the test, and then the onward journey to BBC Food recipes. We couldn’t have done it without Aerian.
558,000 new visits to the BBC Food
240,000 visits before the show
1.5m viewers in two days