The Chapel gifts website is an online retail outlet for Salco Group PLC that the general public can access and purchase goods.

Working together with The Chapel Gifts in-house design team, the website design has been a combined effort to achieve results that all parties involved are happy with. The brief for the design side of this project was to maintain the established brand, creating a familiar environment to existing customers without compromising on a friendly and trouble free user experience.

The brand was stamped on this design by adopting certain elements; colour, lines and shape from the logo and including a very subtle tile of the logo shape in the background. The inclusion of large promotion areas and a interactive “best seller” carousel adds a touch of style to the design while adding to the overall user experience and functionality of the website.

We really have enjoyed working with the guys at the chapel gifts on this project and are looking forward to its full launch (which is scheduled to be summer 2011). Watch this space and be sure to check out the website for some great deals on unique gifts and stylish home furnishings!